I'm a Full-Stack Product Designer with 10+ years of experience creating and improving products by understanding the people that use them, and collaborating on agile teams to ship iteratively and often.
See my resume, learn about me, or get in touch at andred@hey.com.
I'm a Product Designer from NYC. In the past 10 years, I've worked both agency-side and in-house at IBM, Sapient, iHeartRadio, Shutterstock, Kaplan Test Prep, Lifion by ADP, and Respondent. See my resume for details.
I design to solve problems for real people—I recognize that I am not the user, check my assumptions, and get feedback on ideas early and often, keeping inclusion in mind.
In research, I rely on observation, intuition, and empathy to understand what users need, while keeping biases in check.
In design, I can quickly change direction and let go of ideas that no longer work in light of new information because I focus on outcomes.